- Theme- longevity
- Founder of Greyworld
- Public art- involve human in urban environment
- Moments of creativity in potential urban spaces
- Interactive strategies
- Audience within the space- interaction or not
- Obvious to audience- suitable to everyone
- Consider how interactivity is seen/known to audience
- Flip the relationship between space/object and human
- Audience at centre of work
- Shared social experience
- Random connections some of best experiences in urban spaces
- Simplicity yet complex behind- route in for audience
- Simple works in large urban spaces work better with human senses/experiences
- Emotional extension
- User experience
- Great recovery- project
- Works for RSA- student design awards
- Sustainable work
- Design can make everyones life better
- Eco design
- Obsession of how long stuff lasts
- Design is a super power
- Green and brilliant
- Connection of the internet of things
- Longevity challenges geological economics
- Think about life cycles when designing anything
- New consumer platforms
- Change of consumer behaviour
- Delivering a service changes design thinking
- Relationships to objects
Kate Moross
- Ideas person
- You can do anything you want to do
- Future is multidisciplinary
- Understand everything- multi appreciation
- Platform of design- opportunities
- Experimentation
- In pulse approach to work
- Isomorph Records
- Making music look good- still important
- Studio Moross
- Promo CDs are for everyone
- Expression
- Music is about illusion
- Visualizer
- Conceptual
- Make your own luck
- No fear- failure most important part of being a creative
- Learn
- Don't be afraid
- Improvise
- Be open- communicate with client
- Connect
- Every single interaction is important
- Don't be lazy
Colophon Foundry
- Type foundry
- The friendly understanding
- Remain autonomous
- Curate
- Collaborate
- Monospace typeface- same width space for each letter
- Specimen catalogue- showed ideas of typeface
- Put digital files into physical formats
- Input- reaction to output
- Myth of the Airborne Warrior- project
- War photography/documentation
- Real world analogue view
- Process- make the invisible visible
- Common/uniformed type for children so they can easily relate and understand
Mark Farrow
- 80s album sleeves and music graphics
- Broad spectrum of clients
- Colours within life- use for reference/inspiration
- Music first before design
- Fascination of music and the art that goes along with this
- Factory Records
- Interested in doing own thing
- Pet Shop Boys- fans of Factory aesthetic
- Approach sleeve like a brand identity- work better on a digital platform
- Development into further physical objects
- Where do you go with music now?
- Tied to luxury of vinyl
- More than just a sleeve- branding whole self- strategy
- All informed- backwards/forwards motion
- Spiritualised- project
- Interesting formats and use of material and printing
- Fun
- Manipulation out of music sector
- Experiment with various sectors
- Peyton and Byrne
- Find clients who you synthesise with
- Re creation and updating
- Music and corporate industries
- Small size studio- large output still
- Still hands on with projects and studios now
Q & As
- Context is fundamental to design/public art
- External inputs to respond to
- Learn from bad decisions- trust own instincts
- Design drive- investment of time
- Experienced needed within uni
- Idea is key
- Tech won't solve ideas- keep open minded
- International aesthetic
- People bring their own culture with them
- West meets East
- Possibilities between
- Understand other cultures to improve design
- Adaptation to the East
- Potential gap between now
- New ways to see the world
- Different reactions by different people- audience profiles essential to good design
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